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Brand, opening and ending

Your logo, colours and font on every video, a branded opening with the video's title and an ending with your call to action. Free seconds, set once for the workspace.

What your brand changes

Set your brand once under Settings → Brand and every video the workspace makes uses it:

  • The opening: a few seconds before the recording with your logo and the video's title.
  • The ending: a few seconds after it with your call to action and website.
  • Captions and highlights during the recording take your colours and font.
  • The backdrop behind phone and tablet recordings takes your main colour.

Openings and endings are free. They never count toward your minutes.

Setting up your brand

  • Logo: upload an SVG, PNG, JPEG or WebP (SVG up to 512 KB, others up to 2 MB). Add a second logo for dark backgrounds if your main one is dark; without it, the other logo is used.
  • Colours: after you upload a logo, the page suggests three colour sets taken from it. Pick one and fine-tune the main colour, highlight, background and text. The page shows whether the text is easy to read on the background.
  • Font: Space Grotesk, Instrument Sans, Fraunces or Manrope, or upload your own (WOFF2, WOFF, TTF or OTF, up to 2 MB). Titles look best with a bold weight. Only upload a font whose licence allows use in videos you publish.
  • Call to action and website: what viewers should do next, such as "Start your free trial" and example.com/signup.

The preview on the right shows exactly how your videos will look.

Owners and admins can change the brand; everyone in the workspace can see it.

Openings and endings

Style Opening Ending
Clean logo, title, a short line in your highlight colour logo, call to action, website
Bold the title large on your main colour the call to action large, the website as a button
Minimal the title over a blurred first frame of your app "Thanks for watching" and the website
Product your app's first screen inside a browser frame, the title above –
Your own clip an MP4, MOV or WebM you upload, 3 to 10 seconds the same
None the video starts on the recording the video ends on the recording

Each opening and ending lasts 3 to 10 seconds; set the length with the slider. An uploaded clip plays at its own length. A clip in a different shape from the video, for example a widescreen clip in a phone video, is centred on your background colour.

The workspace default and project choices

Settings → Brand holds the workspace default: the opening and ending every project uses. A project can choose its own under its Video → Opening and ending: its own styles and lengths, its own call to action, a fade in and out, and Narrator says the title. It is off by default; when on, the narrator speaks over the opening in the project's voice and language, after a short pause, then the video starts. By default it says the video title; under What the narrator says you can write your own line of up to 100 characters, with {title} standing in for the video title.

The title

The opening shows the guide's video title. Set it in the guide editor, or leave it empty to use the guide's name.

By plan

Starter Pro and above
Logo, colours, built-in fonts, call to action yes yes
Clean opening and ending, 3 to 10 seconds yes yes
Bold, Minimal and Product styles – yes
Your own font and your own clips – yes
Choices per project, narrated title – yes

Your files

Uploaded logos, fonts and clips are checked on our side before any video uses them. Files you stop using are removed, and all of them are deleted with the workspace.

For agents and the API

Coding agents set a project's opening and ending with update_project and a guide's video title with put_guide (see For coding agents). The REST API has GET and PUT /api/v1/brand-kit, uploads at POST /api/v1/brand-assets, and a bookends object on PATCH /api/v1/projects/{project} (see API).